MUJI, who has been growing on the altar, has not had much good news in the past two years. Last year, rumors of Muji's first drop in profits in China and a consecutive drop in selling prices during the 5 years were swift. Although it was quickly denied by the official, consumers did not buy it much. This year, the focus shifted to the United States. This time, it was more intimidating than the price reduction, and directly applied for bankruptcy protection. MUJI U.S.A's parent company, Liangpin Plan, said in the announcement that due to the COVID-19 epidemic, MUJI U.S.A stores were forced to close, and its performance plummeted. Costs such as high rents also worsened, causing the company's profits to deteriorate rapidly, and its liabilities have reached 6400 million US dollars. In response to this matter, Liangpin Plan has repeatedly emphasized that this move is not "bankruptcy" but seeks restructuring, during which business is carried out normally and will not affect operations in other regions, but I am tired of hearing about Muyin
